Agriculture and Agri-Food Canada · Contribution program
AgriMarketing Program
The AgriMarketing Program provides support to increase and diversify exports to international markets and seize domestic market opportunities through industry-led promotional activities that differentiate Canadian products and producers, and leverage Canada's reputation for high quality and safe food.
- Total value
- $126M
- Agreements
- 100
- Mar 2023 to Jun 2026
- Median agreement
- $497K
- Typical range
- $195K–$1.4M
- the middle half of agreements
Federal grants and contributions, agreements starting Jan 2006 to Oct 2026, each counted once at its latest amended value. Source: Treasury Board proactive disclosure, published October 11, 2026.
See every record for this program on the government’s search. How to apply: look up the program on Agriculture and Agri-Food Canada’s website.
Who got it
Organizations with the most funding under this program.
Plus 5 agreements ($25.6M) to individuals, sole proprietors and recipients this site does not name. They count in every total above. Why
By year
Agreements by the year they started.
| Year | Agreements | Total |
|---|---|---|
| 2023 | 57 | $83.1M |
| 2024 | 7 | $2.4M |
| 2026 | 36 | $40.1M |
By province
| Province or territory | Agreements | Total |
|---|---|---|
| Ontario | 55 | $44.8M |
| Manitoba | 12 | $31.5M |
| Quebec | 6 | $21.4M |
| Alberta | 7 | $19.3M |
| British Columbia | 14 | $4.7M |
| Saskatchewan | 5 | $3.6M |
| Nova Scotia | 1 | $219K |
By type of recipient
As the department classified the recipient.
| Recipient type | Agreements | Total |
|---|---|---|
| Not-for-profit organizations and charities | 100 | $126M |
Industries funded
Where the department recorded an industry code (NAICS). Most agreements have none.
| Industry group | Agreements | Total |
|---|---|---|
| Oilseed and grain farming | 14 | $19.1M |
| Seafood product preparation and packaging | 10 | $3.7M |
| Fruit and tree nut farming | 9 | $6.6M |
| Animal food manufacturing | 7 | $3.1M |
| Other food manufacturing | 6 | $24M |
| Other animal production | 5 | $1.2M |
| Cattle ranching and farming | 5 | $18.8M |
| Greenhouse, nursery and floriculture production | 5 | $4.2M |
| Support activities for crop production | 4 | $2.7M |
| Sheep and goat farming | 3 | $113K |
Latest agreements
| Start | Recipient | What for | Value |
|---|---|---|---|
| Jun 2026 | Pacific Urchin Harvesters Association | PUHA AMP-PAM Project 2026 -2028Contribution | $128,204 |
| Jun 2026 | Pacific Sea Cucumber Harvesters Association | PSCHA International Marketing Project 2026-2028Contribution | $95,920 |
| Jun 2026 | Soy Canada Inc. | Soy Canada's 2026-2028 Market Development & Market Access planContribution | $311,850 |
| Jun 2026 | Seeds Canada | Market development through Industry to Industry Advocacy and ResearchContribution | $90,915 |
| Jun 2026 | Nova Scotia Fruit Growers' Association | Expanding Markets for Honeycrisp: Targeting Taiwan, Vietnam and Maintaining Domestic Market Position Against ImportsContribution | $218,900 |
| May 2026 | Pulse Crops (Canada) Association | Ag Transport Coalition 2.0 – Ensuring Competitive, Resilient and Predictable Grain Supply ChainsContribution | $1,499,960 |
| May 2026 | Pulse Crops (Canada) Association | Positioning Canada's Pulse Sector for Global Growth and ResilienceContribution | $3,002,450 |
| May 2026 | Canola Council of Canada | Enhancing Export Resilience for Canadian Canola & Canola ProductsContribution | $2,999,395 |
| May 2026 | Fruit & Vegetable Growers of Canada | Canadian Potato Industry Global Market Access and Growth StrategyContribution | $198,000 |
| May 2026 | Canadian Renderers Association | Implementation of the CRA 2026-28 Export Strategy for Rendered ProductsContribution | $89,100 |
| May 2026 | Producteurs et productrices acéricoles du Québec | Taking maple to new heightsContribution | $2,420,000 |
| May 2026 | BC Cherry Association | Canadian Fresh Cherry Market Development and PromotionContribution | $310,420 |
| May 2026 | Canadian Malting Barley Technical Centre | Strengthening Markets for Sustainably Produced Canadian Barley & MaltContribution | $883,300 |
| May 2026 | Canadian Meat Council | Canadian Meat Council Global Market Advocacy StrategyContribution | $409,000 |
| Apr 2026 | Wine Growers Canada | Winning at Home and AbroadContribution | $753,445 |
| Apr 2026 | Wild Blueberry Association of North America (Canada) Inc | Wild Blueberry Association of North America (Canada) Inc Export Promotion and Diversification StrategyContribution | $495,000 |
| Apr 2026 | The Prairie Oat Growers Association | Expand the Canadian Oat MarketContribution | $764,940 |
| Apr 2026 | Pijac Canada Inc. | Pets Canada - Canadian Pet Pavilions at International Trade Shows and Outgoing MissionsContribution | $765,000 |
| Apr 2026 | Pet Food Association of Canada | Diversifying Canadian Pet Food ExportsContribution | $35,200 |
| Apr 2026 | Ontario Ginseng Growers Association | Contribution | $499,994 |
| Apr 2026 | Flowers Canada Growers Inc. | Overcoming Barriers to Trade and Growing the Market for Canadian FloricultureContribution | $470,030 |
| Apr 2026 | Cereals Canada Inc. | Market Diversification, Development & Customer Support for Canadian CerealsContribution | $4,000,000 |
| Apr 2026 | Canadian Sheep Federation | LambEx 2026 Exchange and Strategic Industry DemonstrationsContribution | $66,000 |
| Apr 2026 | The Canadian Pulse and Special Crops Trade Association | Advancing Global Leadership and Trade Capacity in Canada’s Pulse and Special Crops SectorContribution | $264,770 |
| Apr 2026 | Canadian Pacific Kazunoko Association | Dominating the Market for BC Herring Roe in JapanContribution | $462,000 |